XTECH STAFFING - CASE STUDY
XTech was a new company in semiconductor training – offering training to military and other occupations that needed retraining in modern semiconductor equipment.
XTech built out the training facility and staffing services, but on one knew they were an option and suffered two quarters of devastating losses due to no marketing efforts.
The executives met with PRIME|PR for a week long messaging and branding session to launch the company and secure immediate revenue generation for their training services. PRIME|PR used a combination of brand awareness media campaigns and digital services for immediate promotion of their new Fall semester classes. The media campaigns created the brand awareness necessary to grow well over time and the digital services secured enough immediate students to bring the company to profitability..
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